Organizational Citizenship Behavior and Job Involvement of Indian Private Sector Employees Using Visual Pls–sem Model*

The organizational citizenship behavior (OCB), which is explained as a discretionary behavior of employees, is inevitable in the global competitive scenario, because organizations are highly competitive and their differentiation is primarily related to people. The organizational citizenship is considered as a “contextual performance”, which is related to the specific non-task aspects. Such a “state of the art” performance is possible only when employees are treated with utmost care. Therefore, the study on OCB, with its six dimensions (altruism, conscientiousness, civic virtue, interactional justice, recognition practices, procedural justice practice), is vital in management literature. The current study analyzed the relationship of OCB with its six dimensions with job involvement using Partial Least Square based Structural Equation Modelling (SEM).